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Wisconsin State Privacy Protection Rights

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Introduction to Wisconsin Privacy Rights

Wisconsin residents enjoy a unique combination of constitutional protections, statutory privacy laws, and common law rights that together form a comprehensive privacy framework. While Wisconsin has not enacted a sweeping consumer data privacy law like California's CCPA or Virginia's CDPA, the state maintains robust protections through targeted legislation addressing specific privacy concerns including data breaches, healthcare information, financial records, and public records access.

The foundation of privacy rights in Wisconsin begins with Article I, Section 1 of the Wisconsin Constitution, which declares that "all people are born equally free and independent, and have certain inherent rights; among these are life, liberty and the pursuit of happiness." Wisconsin courts have interpreted this provision to encompass privacy rights, particularly in the context of unreasonable searches and surveillance. Additionally, Wisconsin Statute § 995.50 establishes a statutory right to privacy, making it a civil tort to invade another person's privacy through intrusion, disclosure of private facts, or other means.

Compared to other states, Wisconsin occupies a middle ground in privacy protection. The state has been proactive in areas like data breach notification (enacted in 2006), financial privacy, and restrictions on surveillance technology. However, unlike California, Colorado, Connecticut, and Virginia, Wisconsin has not yet passed comprehensive consumer data privacy legislation. The state's approach has been incremental, addressing specific privacy concerns through targeted statutes rather than comprehensive frameworks. Wisconsin's strong open records tradition, established through the Wisconsin Public Records Law, balances transparency in government with individual privacy protections through carefully defined exemptions.

Wisconsin's State Privacy Laws

Wisconsin's privacy protection framework consists of multiple statutes addressing different aspects of personal information security and individual rights. Understanding these laws is essential for Wisconsin residents seeking to protect their personal data.

Data Breach Notification Law

Wisconsin Statute § 134.98 establishes the state's data breach notification requirements. This law, enacted in 2006 and amended several times since, requires any person or entity that maintains personal information of Wisconsin residents to notify affected individuals following the discovery of a breach of security. Personal information is defined as an individual's first name or initial and last name combined with their Social Security number, driver's license number, state identification number, tribal identification number, or financial account number with required security code or password.

The statute requires notification "in the most expedient time possible and without unreasonable delay," but allows for reasonable delays to determine the scope of the breach and restore system integrity. Entities must also notify the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) if the breach affects more than 1,000 Wisconsin residents. Notification must include the date or estimated date of the breach, a description of the personal information compromised, and contact information for consumer reporting agencies if Social Security numbers were involved.

Financial Privacy Protections

Wisconsin Statute § 224.72 through § 224.77 regulates the disclosure of nonpublic personal financial information by financial institutions operating in Wisconsin. These provisions complement federal privacy requirements under the Gramm-Leach-Bliley Act and require financial institutions to provide privacy notices to customers and limit the sharing of personal financial information with nonaffiliated third parties. Wisconsin law specifically prohibits pretexting—obtaining customer information through false pretenses—under Wisconsin Statute § 943.201(2)(d).

Employee Privacy Rights

Wisconsin provides several statutory protections for employee privacy. Wisconsin Statute § 103.13 restricts employers from using lie detector tests, with limited exceptions for security positions. Under Wisconsin Statute § 111.321 and § 111.322, employers are prohibited from discriminating based on arrest or conviction records unless the circumstances of the offense substantially relate to the job circumstances. This provides important privacy protections for job applicants with criminal histories.

Wisconsin Statute § 103.13 also prohibits employers from requesting access to employees' or applicants' personal social media accounts, including usernames and passwords. Employers cannot require employees to add supervisors or coworkers to their social media contacts or access personal accounts in their presence. However, employers may request access to accounts created for business purposes or view publicly available social media content.

Surveillance and Monitoring Restrictions

Wisconsin is a "one-party consent" state under Wisconsin Statute § 968.31, meaning only one party to a conversation must consent to its recording. However, Wisconsin Statute § 942.08 makes it illegal to install or use devices to observe, photograph, or record an individual in a place where they have a reasonable expectation of privacy without consent. This statute specifically addresses video surveillance in private spaces like bathrooms, bedrooms, and changing rooms.

Consumer Protection and Personal Information

Wisconsin Statute § 100.52 grants the Wisconsin Department of Justice and DATCP authority to investigate unfair trade practices, including deceptive privacy policies and unauthorized use of personal information. While Wisconsin lacks a comprehensive consumer data privacy law, these consumer protection statutes provide some recourse for privacy violations.

Freedom of Information / Open Records in Wisconsin

Wisconsin's commitment to government transparency is codified in the Wisconsin Public Records Law, found at Wisconsin Statutes §§ 19.31 through 19.39. This law, which predates the federal Freedom of Information Act, establishes a strong presumption that government records are open to public inspection. Wisconsin Statute § 19.31 declares it to be "the public policy of this state that all persons are entitled to the greatest possible information regarding the affairs of government and the official acts of those officers and employees who represent them."

What the Law Covers

The Wisconsin Public Records Law defines a "record" broadly as any material on which written, drawn, printed, spoken, visual, or electromagnetic information is recorded or preserved, regardless of physical form or characteristics. This includes traditional documents, emails, text messages, videos, and digital files maintained by state and local government agencies. The law applies to all state agencies, local governments, school districts, and other governmental bodies, as well as their officers, employees, and contractors performing governmental functions.

How to Request Records

Wisconsin law does not require requesters to submit written requests or identify themselves, though many agencies prefer written requests for tracking purposes. A records request need not reference the Public Records Law or cite specific statutes. Requesters should describe the records sought with reasonable specificity to allow the custodian to locate them. Agencies must respond "as soon as practicable and without delay," though the statute does not specify an exact timeframe. In practice, simple requests are often fulfilled within days, while complex requests may take weeks.

Fee Schedules

Wisconsin Statute § 19.35(3) permits agencies to charge fees for locating and copying records but limits these fees to "the actual, necessary, and direct cost" of reproduction and transcription, plus actual costs for mailing. Agencies may also charge for the actual cost of staff time required to locate records if the request takes more than two hours, calculated at the lowest pay rate of employees capable of performing the task. Many Wisconsin agencies charge between $0.25 and $0.50 per page for photocopies and actual costs for electronic copies.

Privacy Exemptions

The Wisconsin Public Records Law contains numerous exemptions protecting individual privacy. Wisconsin Statute § 19.36(1) exempts records related to investigations of possible criminal conduct until the investigation is completed or the subject is charged. Personnel records, medical records, and student records are generally exempt under § 19.36(10), (13), and (5) respectively. Records containing information reasonably likely to endanger an individual's safety are exempt under § 19.36(10)(d).

Social Security numbers are specifically protected under Wisconsin Statute § 19.356, which prohibits authorities from disclosing Social Security numbers in response to public records requests except in limited circumstances. Similarly, financial account numbers, credit card numbers, and driver's license numbers may be redacted to protect privacy.

Appeals Process

If an agency denies access to records, the requester may seek review. First, requesters should ask the agency's legal custodian for reconsideration. If the denial is upheld, requesters may file an action in circuit court under Wisconsin Statute § 19.37 for a writ of mandamus compelling disclosure. The court may award attorney's fees and costs to a substantially prevailing requester. Alternatively, requesters may file a complaint with the Wisconsin Department of Justice, which can investigate and issue advisory opinions, though these are not binding.

HIPAA and Health Privacy

The federal Health Insurance Portability and Accountability Act (HIPAA) establishes baseline protections for health information nationwide, including in Wisconsin. HIPAA's Privacy Rule applies to covered entities—healthcare providers, health plans, and healthcare clearinghouses—and their business associates operating in Wisconsin. These entities must obtain patient authorization before using or disclosing protected health information (PHI) except for treatment, payment, healthcare operations, or other limited purposes specified in the regulation.

Wisconsin enhances federal HIPAA protections through state-level statutes. Wisconsin Statute § 146.82 provides confidentiality protections for patient health care records that, in some respects, exceed HIPAA requirements. Under this statute, healthcare providers must obtain informed written consent before releasing patient health information except in specific circumstances such as emergency treatment, court orders, or public health reporting. Wisconsin law defines patient health care records broadly to include any information in any form relating to a patient's health care.

Mental Health and Substance Abuse Records

Wisconsin provides additional protections for sensitive health information. Wisconsin Statute § 51.30 establishes strict confidentiality requirements for mental health treatment records, generally prohibiting disclosure without patient consent except for treatment purposes or court orders. Similarly, records related to substance abuse treatment receive enhanced protection under both federal law (42 CFR Part 2) and Wisconsin Statute § 146.82(2)(c).

HIV/AIDS Testing and Records

Wisconsin Statute § 252.15 establishes particularly stringent protections for HIV testing and related information. Healthcare providers must obtain specific written informed consent before conducting HIV tests, and test results may be disclosed only to specific individuals identified in the statute or with patient consent. Unauthorized disclosure of HIV test results can result in criminal penalties.

Protecting Your Medical Records

Wisconsin residents have the right to access their medical records under both HIPAA and Wisconsin Statute § 146.83. Healthcare providers must permit patients to inspect and copy their records, typically within 30 days of the request. Providers may charge reasonable fees for copying. Patients who believe their records contain errors may request amendments under HIPAA, though providers may deny amendment requests if they believe the records are accurate. Wisconsin residents concerned about unauthorized access to their health information should file complaints with the U.S. Department of Health and Human Services Office for Civil Rights and the Wisconsin Department of Health Services.

Consumer Data Privacy Rights

While Wisconsin has not enacted comprehensive consumer data privacy legislation comparable to the California Consumer Privacy Act, residents still possess important rights regarding their personal information through federal laws and Wisconsin consumer protection statutes.

Credit Reporting Rights

The federal Fair Credit Reporting Act (FCRA) provides Wisconsin residents with significant rights concerning their credit information. Wisconsin residents are entitled to one free credit report annually from each of the three major credit bureaus (Equifax, Experian, and TransUnion) through AnnualCreditReport.com. Consumers may dispute inaccurate information, and credit reporting agencies must investigate disputes within 30 days. Wisconsin Statute § 100.52 supplements FCRA by allowing state enforcement actions against unfair credit reporting practices.

Security Freeze Rights

Under Wisconsin Statute § 100.52, Wisconsin residents have the right to place, temporarily lift, or remove security freezes on their credit reports free of charge. A security freeze prevents credit reporting agencies from releasing credit reports without the consumer's authorization, protecting against identity theft. Consumers can request freezes online, by phone, or by mail with each credit bureau. The freeze must be implemented within one business day for online or phone requests and within three business days for written requests.

Data Broker Opt-Out Rights

Wisconsin does not currently require data brokers to register with the state or provide standardized opt-out mechanisms. However, Wisconsin residents can exercise opt-out rights directly with individual data brokers and people-search websites. Major data brokers like Acxiom, Epsilon, and Oracle BlueKai maintain opt-out pages, though the process varies by company. People-search sites like Spokeo, Whitepages, BeenVerified, and Intelius each have specific opt-out procedures, typically requiring submission of the listing URL and personal information for verification.

Telephone Privacy Rights

Wisconsin Statute § 100.52(2m) prohibits deceptive telemarketing practices and provides enforcement mechanisms through the Wisconsin Department of Agriculture, Trade and Consumer Protection. Wisconsin residents can register phone numbers on the National Do Not Call Registry at DoNotCall.gov, which prohibits most telemarketing calls. Wisconsin law also prohibits automated telephone solicitations to residential numbers without prior express consent under Wisconsin Statute § 134.72.

Children's Online Privacy

The federal Children's Online Privacy Protection Act (COPPA) applies in Wisconsin, requiring websites and online services directed to children under 13 to obtain verifiable parental consent before collecting personal information. Wisconsin parents can request that operators delete their children's information and refuse to allow further collection.

Practical Steps for Wisconsin Consumers

Wisconsin residents seeking to protect their consumer privacy should regularly review credit reports, place security freezes on credit files, opt out of data broker databases, register for the Do Not Call Registry, and carefully review privacy policies before providing personal information to businesses. While Wisconsin lacks comprehensive data privacy legislation, federal laws and targeted state statutes provide meaningful protections when actively utilized.

Employment Background Checks & Privacy

Wisconsin employers frequently conduct background checks on job applicants, but state and federal laws impose important limitations on what information employers can access and how they can use it.

Fair Credit Reporting Act Requirements

When Wisconsin employers use third-party background check companies (consumer reporting agencies), they must comply with the federal Fair Credit Reporting Act. Employers must obtain written authorization from applicants before requesting background reports, provide pre-adverse action notices if they intend to take negative action based on the report, and provide final adverse action notices including information about the background check company and the applicant's right to dispute inaccurate information.

Wisconsin's Arrest and Conviction Record Law

Wisconsin Statute § 111.321 and § 111.322 prohibit employment discrimination based on arrest or conviction records unless the circumstances of the offense substantially relate to the circumstances of the job. This is a critical protection that prevents blanket exclusions based on criminal history. Under § 111.335, employers who refuse to hire based on conviction or arrest records must notify the applicant in writing of the reason for rejection and inform them of their right to petition the Wisconsin Department of Workforce Development's Equal Rights Division within 15 days.

Ban-the-Box Policies

Wisconsin does not have a statewide "ban-the-box" law prohibiting criminal history questions on initial job applications. However, several Wisconsin municipalities, including Madison and Milwaukee, have enacted local ordinances restricting when public employers can inquire about criminal history. Madison's ordinance prohibits the city from asking about convictions on initial applications, while Milwaukee's policy applies to most city employment.

Expungement and Record Sealing

Wisconsin Statute § 973.015 allows courts to order expungement of criminal records for individuals who committed crimes before age 25 (or before age 21 for crimes committed before April 2, 2018). Expungement must be ordered at the time of sentencing and becomes effective after the individual successfully completes their sentence, including probation. Once expunged, the conviction is sealed and the individual may legally state they have not been convicted of that crime.

For records not eligible for expungement, Wisconsin does not have a general record sealing statute for adult convictions. However, arrest records that did not lead to conviction may be expunged upon petition to the court under Wisconsin Statute § 972.14.

Accessing Your Own Criminal Records

Wisconsin residents can obtain their own criminal history records through the Wisconsin Department of Justice Crime Information Bureau. The record check costs $13 and can be requested online, by mail, or in person. Processing typically takes 5-10 business days. These official records are often more accurate than third-party background check reports.

Disputing Inaccurate Background Information

If a background check contains errors, Wisconsin residents should dispute the information with both the consumer reporting agency that prepared the report and the source of the information. The agency must investigate within 30 days under FCRA. For errors in official criminal records, individuals should contact the Wisconsin Circuit Court Access system or the reporting law enforcement agency to request corrections.

Protecting Yourself in Wisconsin

Wisconsin residents can take concrete steps to protect their privacy and limit public access to their personal information. The following practical guide provides actionable strategies.

Step 1: Freeze Your Credit

Contact all three major credit bureaus to place free security freezes on your credit reports. For Equifax, call 1-800-349-9960 or visit equifax.com/personal/credit-report-services/credit-freeze. For Experian, call 1-888-397-3742 or visit experian.com/freeze. For TransUnion, call 1-888-909-8872 or visit transunion.com/credit-freeze. Save the PIN or password provided for each freeze, as you'll need it to temporarily lift the freeze when applying for credit.

Step 2: Opt Out of People-Search Websites

People-search sites compile public records and other data into detailed profiles. Each site has its own opt-out process. For Spokeo, visit spokeo.com/optout, search for your listing, and submit the opt-out form. For Whitepages, visit whitepages.com/suppression-requests and follow the verification process. BeenVerified requires emailing support at their opt-out page. For Intelius, visit intelius.com/optout. For Radaris, visit radaris.com/page/how-to-remove. Plan to spend several hours completing opt-out requests across multiple sites, and repeat the process every 6-12 months as information may reappear.

Step 3: Register for the Do Not Call Registry

Register all your phone numbers at DoNotCall.gov or by calling 1-888-382-1222 from the phone you wish to register. Registration is permanent and free. Report violations to the Federal Trade Commission at DoNotCall.gov/report.html.

Step 4: Opt Out of Data Broker Marketing

Visit the Digital Advertising Alliance's opt-out page at optout.aboutads.info to opt out of interest-based advertising from participating companies. For direct mail, register with DMAchoice.org (operated by the Data & Marketing Association) to reduce unsolicited mail. This service costs $2 for 10 years of registration.

Step 5: Request Record Expungement

If you were convicted of a crime in Wisconsin before age 25 and the court ordered expungement at sentencing, ensure the Wisconsin Department of Justice has properly sealed your record after successful completion of your sentence. If you believe you're eligible for expungement but it wasn't ordered at sentencing, consult with a Wisconsin criminal defense attorney about your options. For arrest records that didn't result in conviction, file a petition for expungement under Wisconsin Statute § 972.14 in the circuit court where the arrest occurred.

Step 6: Review and Correct Public Records

Search for your information on Wisconsin Circuit Court Access (wcca.wicourts.gov) to see what court records are publicly available. While you cannot remove accurate records, you can request corrections for errors. Contact the clerk of court for the county where the case was filed to request corrections to inaccurate information.

Step 7: Protect Your Social Security Number

Never provide your Social Security number unless legally required. Wisconsin Statute § 19.356 prohibits government agencies from disclosing Social Security numbers in public records. If you discover your SSN has been publicly disclosed by a Wisconsin government agency, file a complaint with the Wisconsin Department of Justice.

Step 8: Monitor Your Personal Information

Set up Google Alerts for your name and address to monitor when new information appears online. Review your credit reports annually at AnnualCreditReport.com. Check people-search sites quarterly to ensure your opt-out requests remain effective. Consider identity theft monitoring services if you're at high risk.

Key Wisconsin Contacts

For privacy-related complaints and assistance, contact the Wisconsin Department of Agriculture, Trade and Consumer Protection at (800) 422-7128 or datcp.wi.gov. For data breach notifications and identity theft assistance, contact the Wisconsin Department of Justice at (608) 266-1221. For credit reporting disputes, contact the Consumer Financial Protection Bureau at (855) 411-2372.

Wisconsin Data Breach Notification

Wisconsin's data breach notification law, codified at Wisconsin Statute § 134.98, establishes specific requirements for entities that experience breaches of personal information affecting Wisconsin residents.

What Triggers Notification Requirements

A breach requiring notification occurs when there is unauthorized acquisition of an individual's personal information maintained by the entity that compromises the security, confidentiality, or integrity of the information. Personal information means an individual's first name or first initial and last name in combination with one or more of the following: Social Security number, driver's license number, state identification card number, tribal identification number, or financial account number with required security code or password that would permit access to the account.

Who Must Notify

Any person or business that owns or licenses personal information of Wisconsin residents must provide notice following discovery of a breach. This applies regardless of whether the entity is located in Wisconsin—if the entity maintains data on Wisconsin residents, the law applies. The obligation extends to entities that maintain but do not own the data, though they must notify the data owner who then bears primary notification responsibility.

Notification Timeframe

Wisconsin Statute § 134.98(2) requires notification "in the most expedient time possible and without unreasonable delay." The statute does not specify an exact number of days, providing flexibility to accommodate legitimate investigative needs. However, delays must be reasonable and necessary to determine the scope of the breach, identify affected individuals, or restore system integrity. Law enforcement may request a delay if notification would impede a criminal investigation.

Content of Notification

Breach notifications must include: the date or estimated date of the breach; a description of the personal information that was acquired or reasonably believed to have been acquired; contact information for the entity's representative; contact information for major consumer reporting agencies if Social Security numbers were compromised; and advice to the individual to review account statements and credit reports.

Method of Notification

Entities must provide individual notice by mail, telephone, or email (if the individual has consented to email communication). If the cost of notification exceeds $250,000, the number of affected individuals exceeds 500,000, or the entity lacks sufficient contact information, substitute notice is permitted through conspicuous website posting, notification to major statewide media, and notification to the Wisconsin Department of Agriculture, Trade and Consumer Protection.

Notice to State Agencies

If a breach affects more than 1,000 Wisconsin residents, the entity must notify DATCP. While the statute does not specify a deadline for this notification, it should occur simultaneously with individual notification.

Penalties for Violations

Violations of Wisconsin's breach notification law may result in enforcement actions by the Wisconsin Department of Justice or DATCP under the state's consumer protection statutes. While § 134.98 does not specify monetary penalties, Wisconsin Statute § 100.26 allows penalties up to $10,000 per violation for unfair trade practices. Additionally, individuals harmed by notification failures may have civil claims for damages.

Children's Privacy (Wisconsin)

Wisconsin children receive privacy protections through federal laws and state-specific statutes addressing education records, online privacy, and juvenile court records.

COPPA Compliance in Wisconsin

The federal Children's Online Privacy Protection Act applies to operators of websites and online services directed to children under 13, as well as general-audience sites with actual knowledge they're collecting information from children under 13. COPPA requires operators to post privacy policies, obtain verifiable parental consent before collecting children's personal information, and allow parents to review and request deletion of their children's information. Wisconsin parents can file COPPA complaints with the Federal Trade Commission at ftc.gov/complaint.

Student Privacy and FERPA

The Family Educational Rights and Privacy Act (FERPA) protects the privacy of student education records nationwide, including in Wisconsin. Wisconsin Statute § 118.125 supplements FERPA by establishing state-level protections for pupil records maintained by Wisconsin schools. Under Wisconsin law, pupil records include records relating to individual students maintained by public schools and include behavioral records, psychological test results, achievement test results, and grades.

Wisconsin parents and eligible students (those 18 or older) have the right to inspect and review education records, request amendments to inaccurate records, and consent to disclosures of personally identifiable information (with certain exceptions). Schools must respond to inspection requests within 45 days. Wisconsin law designates certain information as "directory data" that schools may disclose without consent unless parents opt out, including the student's name, address, telephone number, dates of attendance, and participation in recognized activities.

Juvenile Court Record Confidentiality

Wisconsin Statute § 938.78 establishes confidentiality protections for juvenile court records. Records of juvenile proceedings are generally not open to public inspection, though exceptions exist for serious offenses. Juvenile law enforcement records and court records may be expunged under certain circumstances when the individual turns 17, 18, 19, or 25, depending on the nature of the offense and compliance with court orders.

School Surveillance and Privacy

Wisconsin schools increasingly use surveillance cameras, but Wisconsin Statute § 118.258 requires school boards to adopt policies on the use of recording devices in school buildings and on school grounds. These policies must be publicly available. Schools cannot use surveillance in areas where students have a reasonable expectation of privacy, such as locker rooms and bathrooms, except in limited security circumstances.

Frequently Asked Questions

Can I remove my information from Wisconsin court records?

Generally, you cannot remove accurate information from Wisconsin Circuit Court Access, the state's online court record database. However, you may request expungement of certain criminal records if you meet eligibility requirements under Wisconsin Statute § 973.015 (conviction before age 25 with expungement ordered at sentencing) or § 972.14 (arrest records not resulting in conviction). Expunged records are sealed from public view. For civil records, you may request the court seal records in limited circumstances, such as when required to protect trade secrets or confidential personal information.

How long do I have to respond to a data breach notification in Wisconsin?

If you receive a data breach notification, there is no legal deadline for your response, but you should act immediately to protect yourself. Place fraud alerts or security freezes on your credit reports within 24-48 hours. Monitor your financial accounts daily for unauthorized transactions. If Social Security numbers were compromised, consider filing your taxes early to prevent tax refund fraud. Review your credit reports within two weeks and continue monitoring for at least 12 months. Many breach notifications include offers for free credit monitoring—activate these services promptly.

Are employers in Wisconsin allowed to ask about my criminal history?

Yes, Wisconsin employers may generally ask about criminal history, as Wisconsin does not have a statewide ban-the-box law. However, Wisconsin Statute § 111.321 prohibits discrimination based on arrest or conviction records unless the circumstances of the offense substantially relate to the job circumstances. If an employer rejects your application based on criminal history, they must provide written notice and inform you of your right to challenge the decision with the Wisconsin Equal Rights Division within 15 days. Some Wisconsin cities, including Madison and Milwaukee, restrict criminal history inquiries by municipal employers.

Can my employer monitor my personal social media accounts in Wisconsin?

No. Wisconsin Statute § 103.13 prohibits employers from requiring employees or applicants to grant access to personal social media accounts, disclose passwords, or add supervisors to their contacts. However, employers may view publicly available social media content and may require access to accounts created for business purposes. Employers also may request access to personal devices if necessary to investigate violations of law or company policy, provided there is specific evidence of work-related misconduct.

How do I request my medical records from a Wisconsin healthcare provider?

Submit a written request to your healthcare provider's medical records department. Under Wisconsin Statute § 146.83, providers must permit you to inspect your records and must provide copies within 30 days. Providers may charge reasonable fees for copying, typically $1 for the first page and $0.50 for subsequent pages, plus actual shipping costs. If your request is denied, the provider must explain the reason in writing. For mental health records, your provider may require that records be reviewed with a mental health professional.

What should I do if a Wisconsin government agency refuses my public records request?

First, ask the agency's legal custodian to reconsider the denial in writing. Request a detailed explanation of which exemptions apply and how they justify withholding the records. If the denial is upheld, you may file an action in Wisconsin circuit court under Wisconsin Statute § 19.37 seeking a writ of mandamus to compel disclosure. If you substantially prevail, the court may award attorney's fees and costs. Alternatively, file a complaint with the Wisconsin Department of Justice, which can investigate and issue advisory opinions, though these are not binding on the agency.

How can I remove my information from people-search websites that operate in Wisconsin?

Each people-search website maintains its own opt-out process. Visit the privacy or opt-out page for each site (such as Spokeo, Whitepages, BeenVerified, Intelius, Radaris, and others), search for your listing, and submit the required opt-out form. Most sites require you to provide the URL of your listing and verify your identity. Processing can take 24 hours to several weeks. Because these sites continuously collect new data from public records, you should repeat opt-out requests every 6-12 months. Wisconsin does not currently have a law requiring people-search sites to honor opt-out requests, so compliance is voluntary.

Can I sue someone in Wisconsin for violating my privacy rights?

Yes. Wisconsin Statute § 995.50 establishes a civil tort for invasion of privacy. You may sue for damages if someone: intrudes upon your seclusion or private affairs; appropriates your name or likeness for commercial purposes; publicly discloses private facts about you; or publicly places you in a false light. You must prove the privacy violation was unreasonable and caused you harm. Additionally, specific statutes like the data breach notification law (§ 134.98) and consumer protection statutes (§ 100.52) may provide grounds for civil actions. Consult with a Wisconsin attorney to evaluate your specific circumstances.

Does Wisconsin have a comprehensive consumer data privacy law like California's CCPA?

No. As of 2024, Wisconsin has not enacted comprehensive consumer data privacy legislation comparable to California's Consumer Privacy Act, Virginia's Consumer Data Protection Act, or similar laws in Colorado, Connecticut, and Utah. Wisconsin residents do not have statutory rights to request that businesses disclose what personal information they collect, delete personal information, or opt out of the sale of personal information. However, Wisconsin residents are protected by federal privacy laws (such as FCRA, HIPAA, and COPPA) and Wisconsin-specific statutes addressing data breaches, financial privacy, and consumer protection. Privacy legislation has been proposed in the Wisconsin Legislature but has not yet been enacted.

Last reviewed: Apr 2, 2026 Updated: Apr 2, 2026